Digital Media Analytics Specialist (financial industry) Job at Aquent, New York, NY

eGRNUGZzS0ppRGFHVjNyZVdmbFprQ0hO
  • Aquent
  • New York, NY

Job Description

Title: Analyst, Digital Measurement and Reporting

Role Summary / Purpose

Our cient is continuing to build a world class Performance Media and Creative Agency committed to driving results with our retail and payments partners while also delivering leading customer

experiences. Within this agency, our Measurement Team is focused on providing analytics and insights to support data-driven decision making across all channels and customer touchpoints. We are seeking an Analyst, Digital Measurement and Reporting who will support digital media measurement, performance reporting and data visualization, and campaign insights generation

Essential Duties and Responsibilities

 Support VP / AVP on measurement plan implementation

 Collect and clean digital media data, perform data quality assurance, and create dashboard

visuals to report on campaign performance

 Monitor campaign performance, analyze digital media data to draw key insights and learnings,

partner with digital channel teams on campaign optimization recommendations

 Support cross channel measurement to evaluate and refine activity, including but not limit to

test and learn, conversion lift studies, and ROI / ROAS analysis

 Assist with ad-hoc based digital media analysis and drive insights

 Assist Ad Ops team in campaign trafficking / tagging processes

 Document measurement and reporting projects and ensure processes can be replicated and

scaled across platforms

 Perform data QA for reporting to ensure data integrity

Required Skills

 Bachelor’s degree or, in lieu of degree, a high school diploma/GED and 3+ years of digital

measurement / analytics experience

 A minimum of 2 years of digital analytics experience

 Deep familiarity with paid digital reporting platforms (Display, Programmatic, SEM, Video,

Social), including UI navigation, report creation and downloading, digital media data structure

 Strong analytical skill with the ability to interpret media data and develop action plans

 Strong attention to detail, can perform large scale data quality assurance tasks with curiosity

and sensitivity to data abnormalities

 Proficient knowledge in the Google analytics suite (Google Analytics, Big Query, Campaign

Manager) and reporting tools – Tableau and Microsoft Excel Pivot Tables

Desired Characteristics

 Financial industry (e.g. banking, credit cards, lending) experience

 Familiarity with Health and Wellness industry

 Working knowledge of media data ETL process and programming languages such as SQL, SAS,

Python

 Experience in Media Mix Modeling and Multi-touch Attribution analysis

 Working knowledge with digital campaign trafficking and tagging processes and tools

 Familiarity of agile processes

 Strong inter-personal skills, with ability to influence across cross-functional teams in a large org

 Motivated self-starter and team player

 Experience using SQL to extract and analyze data

The target hiring compensation range for this role is $50.00 to $55.00 an hour. Compensation is based on several factors including, but not limited to education, relevant work experience, relevant certifications, and location.

About Aquent Talent:

Aquent Talent connects the best talent in marketing, creative, and design with the world's biggest brands.

Our eligible talent get access to amazing benefits like subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match. We also offer free online training through . More information on our awesome !

Aquent is an equal-opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics. We're about creating an inclusive environment—one where different backgrounds, experiences, and perspectives are valued, and everyone can contribute, grow their careers, and thrive.

Job Tags

Work experience placement,

Similar Jobs

United Parcel Service of America, Inc.

Seasonal Package Delivery Driver Job at United Parcel Service of America, Inc.

 ...SHIFT YOUR FUTURE Casual Package Deliver Driver SHIFT YOUR TEAM Who exactly are casual UPS Package Delivery Drivers? Theyre the ones who drive our familiar brown trucks, bringing packages great and small to our customers. Theyre a friendly, physically... 

International Leadership of Texas

Special Education Coordinator (ES Campus) Job at International Leadership of Texas

 ...the 2025 - 2026 school year. Primary Purpose: Demonstrate professional leadership and communication both within Campus Special Education department and outside of the department. Act as the point person to coordinate campus Special Education services Assist... 

Addison Kenway.

Certified Nurse Midwife Job at Addison Kenway.

 ...Certified Nurse Midwife Buffalo, NY Job#16583976 CNM Job Opportunity in Western New York. One or more year of experience as a Midwife. Certified Nurse Midwife Certification. icensed as a Midwife. Valid drivers license. Buffalo, New York is a lively... 

Upward Health

Care Specialist Job at Upward Health

 ...effective. Once the patient is enrolled, the Care Specialist will facilitate virtual visits from the patients home to our providers remotely to support our integrated care delivery model, focused on the following goals: Promote timely access to appropriate care; increase... 

TerrHeel, Inc.

No CDL Package delivery driver WANTED for contractor partnered with FedEx Ground. Job Job at TerrHeel, Inc.

No CDL Package delivery driver WANTED for contractor partnered with FedEx Ground. JobFull-time and part-time positions. Immediate openingsDelivery Driver Job Responsibilities:Delivers high-quality products to our customers in a safe, courteous, and timely manner....